L O A D I N G

About

Leader, Designer, & Developer in one

As an entrepreneurial-minded business leader, I excel in bringing products to market that combine technical innovation with a creative approach to reaching and engaging target audiences. Throughout my career, I have empowered companies to grow their customer base and revenue by developing highly recognizable brands and creating world-class user experiences. I am also a dedicated coach and mentor who works to help teams and individuals continuously expand their skills and capabilities.

  • Name Scott McGhee
  • Experience 15+ Years
  • Email scott@wifirice.com
  • Phone (817)-412-8385
  • Location Dallas Tx
  • Availability Immediate

Services

Go to Market

Evaluate, plan, and lead products from inception to market value. I thrive on building physical and digital products from inception to sale

Brand Identity

BFA in graphic design with a minor in product marketing and 15+ years experience in creating, developing, and bringing multinational brands to market.

UI | UX Design & Strategy

Recruited to innovate, incubate, and develop new ideas with greater profitability. Directed teams to implement new concepts and technology for multiple platforms.

Multi Diciplinary Leadership

Designer by day, code ninja by night. Not only able to lead and communicate between diciplines, I can roll up my sleeves and do them.

Testimonials

Resume

Experience

  • CPO, Product Lead

    2016-2024 Read-A-Thon Fundraising

    Designed and marketed the brand globally, with English, Spanish , and Mandarin Chinese language capabilities; support APOs to get donations to students globally with an existing agreement in place for fund exchange. In seaso n, on average, there are 1.7M readers processing over $26M in sales. As of this writing, 19,482,593,616 minutes have been read through the platform.

  • Product Lead

    2012-2017 Easy Fundraising Ideas

    Recruited to innovate, incubate, and develop new ideas with greater profitability. Directed teams to implement new concepts and technology for fundraising platforms. Supported Sales and Customer Service teams and led the Technical design team.

  • Creative Director

    2009-2012 Green Tent Design & Marketing

    Globalized products for a nonprofit ministry client, Good Seed, by enhancing SEO of their e-Commerce store, which allowed the client to support missionaries all over the world Papua New Guinea, Australia, Canada, etc. Pushed the boundaries in the early days of building an online brand presence.

Education

  • BFA Design Communications

    1995-2000 Texas Tech University

    Played an integral role in designing and restructuring the Design program and degree plan to pioneer digital and technical design skills. Helped start and maintain the programs first design computer lab.

  • BFA Minor in Product Packaging

    1995-2000 Texas Tech University

    Product design placement and packaging theory. Minor degree in product lifecycle from inception to POS.

  • Multitple Addy Awards

    2003-2005 Digital Base Productions

    I received multiple Addy awards for campaigns, online properties, and digital post production work for national clients including: Mike's Hard Lemonade, Atkin's Diet, Pedros Tamales, and City Bank

Design Skills

Photoshop

100%

Illustrator

100%

Figma

91%

Adobe XD

95%

Miro

75%

Coding Skills

HTML5

100%

CSS3

100%

Javascript

97%

PHP

92%

MSQL

95%

Portfolio

  • All
  • Brand
  • Design
  • Digital

Read-a-thon.com

Branding, Design & Digital

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Mike's Hard Lemonade

Product Design

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Atkins Meal Planner

Digital

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Level Foods

Design Capaign

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Fit Kids

Branding, Design & Digital

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Goodseed International

Branding, Design & Digital

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Easy Fundraising Ideas

Branding, Design & Digital

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Love My Library

Branding, Design & Digital

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Norman Kincade

Branding

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Train Up

Branding, Design & Digital

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Trinity Learning

Branding

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Contact

Get In Touch

I am excited to discuss new opportunities to build and drive digital products to their maximum potential through creativity, inovation, and proven customer process. Let's work together!

  • Phone(817) 412-8385
  • LocationDallas Tx